Every Book Project Is Different
The precise path to publication is never the same—and it shouldn't be.
Tag: Marketing
The Five Levels of Non-Fiction Author Marketing
You can spend nothing or oodles of cash promoting your book. Here's a useful taxonomy to help you get your head around costs, time, and effort.
Legacy Publishers' Shrinking List of Responsibilities
Authors have to increasingly pick up the slack.
What Authors Can Learn From an Iconic Hockey Announcer
A quick post about the death of a legend.
On AI, Workout Apps, and Generic Books
Thanks to AI, it's never been easier to write a book, but churning out a good one still requires more than entering a series of prompts.
The Charlatans of Hybrid Publishing
An encounter at the gym a few years ago offers a valuable lesson for impressionable scribes.
