The Great Author Substack Question
The pros and cons of the most popular newsletter tool out there.
Tag: Marketing
Posts with this tag focus on how to best promote your book.
The Mystery of the Bulk Book Sale
Why did your title suddenly sell dozens of books? Ask a better question.
Every Book Project Is Different
The precise path to publication is never the same—and it shouldn't be.
The Five Levels of Non-Fiction Author Marketing
You can spend nothing or oodles of cash promoting your book. Here's a useful taxonomy to help you get your head around costs, time, and effort.
Legacy Publishers' Shrinking List of Responsibilities
Authors have to increasingly pick up the slack.
What Authors Can Learn From an Iconic Hockey Announcer
A quick post about the death of a legend.
