One of the hallmarks of a good non-fiction author is whether s/he can write a book whose message stays with you. In other words, no author sets out to write a forgettable text. The same holds true for bands, artists, filmmakers, and other creative types, but I'll stick with scribes here.
By this standard, Dan Pink stands out. The messages of his books resonate with countless readers, including me. In my case, they have inspired long blog posts, sometimes years after I've read them.
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