The Blurring Lines Between Publishing Methods
Not that long ago, a clear demarcation existed between traditional and hybrid publishing. These days, not so much.

About a year ago, I connected with a first-time author. Let's call him Darryl here, but it's a pseudonym. His first book was dropping soon—from a prominent publisher to boot.
The topic of Darryl's forthcoming title dovetailed nicely into a ghostwriting project of mine at the time. Maybe the two of us should chat. I could see the possibilities for collaboration.
Getting Into the Numbers
During our conversation, Darryl told me that his publisher required him to guarantee sales of 3,000 copies in the first calendar year of his hardcover book's release. Let's unpack that sentence.